2010 Pontiac G8 ST Sport Truck Cancelled
The death of the new El Camino..
The birth of the new Chevrolet El Camino has recently been taken away by Pontiac. This means that the next generation of El Camino will never be. The El Camino was a coupe utility / muscle car produced by Chevrolet in 1959.
Through vehicle reviews GM decided to junk the plans for the ST sport truck version of the G8, since the current focus is on smaller cars and more economical cars.
“With Pontiac being more focused on sporty, fun-to-drive cars, we took a long look at the ST and it didn’t fit with what our future vision of Pontiac would be,” Pontiac spokesperson Jim Hopson said in the Automotive News story. Apparently, GM decided the ST sport truck wasn’t sporty enough.
Russ Clark, who heads product marketing for Pontiac, says in the story that Pontiac will be reducing its number of models from the present six and, in the future, will have less nameplates in the range. All this will be in accordance with GM’s “niche” intentions for the brand. He also said that they killed the ST sport truck because it was a “low-volume niche product”. Okay, we get it now. We get why GM is in such trouble.